Core courses
- English for Business Communication:
The course “English for Business Communication” is designed for graduate degree students in business management who require improving their business English skills in business communication, business meetings, and business negotiations. This includes writing skills, taking part in telephoning, and presenting and meetings.
- Advanced Organisation and Management Theory:
The course “Advanced Organisation and Management Theory” examines significant perspectives in organisation theory and its impact on organisations and management.
This introductory course to organisation theory will provide an opportunity to discuss all the significant works in organisational theory and practical applications to organisations. It sets the fundamental knowledge for business and management students.
Furthermore, this course explores how organisations function, develop and modify themselves to reflect the needs of the external and internal environments.
- Consumer Behaviour:
The course “Consumer Behaviour Management” focuses on considering and predicting consumer behaviour by integrating psychology, sociology, anthropology, and economics. Emphasis will be on how internal and external influences shape behaviour.
The main objective of this course is to give students the knowledge and skills necessary to perform helpful consumer behaviour analysis to develop effective marketing strategies.
- Advanced Human Resource Management:
The course “Advanced Human Resource Management “will assist students in contributing to an organisation as an internal or external consultant. Students could develop a foundation for this course through other courses in the program or their experience.
- Advanced Strategic Management:
The course “Advanced Strategic Management” aims to provide students with a detailed overview of the planning process of business strategies for the complexity and contradiction of a company’s area where all different perspectives arise.
The multidisciplinary approach will teach the students how to manage and organise firms at different levels with advanced leadership and enhanced skills, on the professional basis of considering how strategies are formulated and identifying the influences of internal and external factors.
Furthermore, this course helps students apply strategic management strategies in different organisational areas.
- Advanced Research Methodology:
The course “Research Methodology in Management” introduces you to the nature of business and management research and the tools often used. In addition, the course prepares you for applying your dissertation in an organisational or industry context and for undertaking management interventions in the workplace.
- Advanced Marketing and Market Management:
The course “Advanced Marketing and Market Management” helps students learn about the marketing process and the skills required to develop, implement, and control successful marketing strategies.
Core elective courses
- Statistical Analysis
The course “Statistical Analysis” introduces fundamental concepts in descriptive and inferential statistics and data exploration methods, focusing on their business management and marketing use. No prior statistical experience is required. Moreover, this course is designed to assist students in developing a clear understanding of quantitative data analysis and interpretation techniques.
- Market Issue and Marketology:
The Market issue and Marketology provide information about industries, customers, competitors, and other market variables. Marketology is a large part of market research and an important component of a business Plan. In this plan, business founders document their business idea in writing. Based on these insights, he can make more informed decisions about possible market strategies. The students can also determine the relationship between supply and demand for a specific product or service and can identify the opportunities and risks of that particular market.
- Marketing Strategic:
The course “Marketing Strategic” examines the development and implementation of the marketing strategy to identify and evaluate strategic options and programs. This course also involves evaluating the environmental skills and application of strategic models in business and marketing.
- Decision-Making Applications in Management:
The course “Decision-Making Applications in Management” provides the tools for solving management problems through modeling and quantitative approaches. This course aims to familiarize students with fundamental decision-making theories. Students can develop their approaches in public or nonprofit decision-making contexts. This course also investigates normative decision-making and teaches students how to make better normative decisions rather than descriptive decision-making.
- Customer Relationship Management:
The course “Customer Relationship Management (CRM) and Marketing Performance” includes the importance of communicating with customers and applying the CRM system to interact with customers. In addition, this course introduces the marketing process focusing on customers and sales growth.
- Sale Management:
The course “Sales Management” helps students to Understand and participate the management of activities and processes relating to the effective planning, coordination, implementation, control, and evaluation of an organization’s sales performance. Sales management is a core business process in most organizations. A role in sales management is typically a sales manager whose job plays a vital role in a company’s revenue generation and profits.
- Advertisement and Brand Management:
The course “Advertisement and Brand Management” introduces brand management to the students. The brand could be one of the critical assets for a company. It is essential to know what a brand stands for in a company. This should be done by a brand manager responsible for developing and maintaining the value of a company’s brand. This course aims to develop Master of Business Administration (MBA) students’ knowledge about branding and advertising strategies.
Entry Requirements
All students will need to meet the minimum English Language Requirements, university general entry requirements, and course-specific requirements such as prerequisite subjects.
- English Language Requirements
This degree requires a minimum of:
- IELTS (Academic) score of 5.5, with no Writing and Speaking band less than 5.5, or
- PTE Academic score of 45, with no score lower than 40, or
- TOEFL (iBT) of 53, with no individual band less than 50
Note: Students who do not meet the English Language Requirement through citizenship or prior studies in English in an approved country must provide an approved English language test completed within the last two years.
- General Entry Requirements
- Admission to the graduate program at the Islamic Azad University-UAE Branch requires the completion of an undergraduate program (Bachelor’s degree).
Note: Students must hold a bachelor’s degree in management to be admitted to the MBA program. If the applicant holds an undergraduate degree in programs or disciplines other than Business Administration, they need to complete some foundation courses in the first semester of their studies.
- Specific Entry Requirements
Upon review by the department interview board, additional courses may be included in the program to enhance students’ abilities, up to a maximum of four courses.
Fees & Scholarships
The Islamic Azad University, UAE Branch, has considered significant discounts for the following students:
- Iranian Students (up to 20%)
- IAU-UAE Branch graduated students (up to 20%)
